Not A User Friendly™Dealer Yet?
Here's Why You Should Be.
As a Principal Owner of an automobile dealership, this past
year has magnified what we have known all along, that while
you made the large investment to promote the manufacturer in
your community, your local consumer made the important
decision to do business with you, the local car dealer. You
have finally received the recognition you deserve for all of the
contributions you make, and the impact your business has on
local communities throughout the country.
We are also aware of a major shift that has taken place over
the past 48 months with your customer. Research has shown,
and you have no doubt witnessed, that 0% interest-72 month
financing, $7,500 rebates, or even Employee Pricing have not
been successful in stimulating the consumer to purchase, or
even increase traffic to your showroom. While programs such
as loss employment assurances or walk away type programs
may have temporarily increased interest and sales, we believe
these are short-term solutions only.
We are reaching out to offer you the benefit of months of focus
group and market segment research. We would like to
personally invite you to participate in a new program being
offered to dealers in exclusive media markets to brand your
dealership as a User Friendly Dealer. This unique branding
campaign provides you with a turn-key marketing approach
designed to increase traffic and sales in all departments within
your dealership. The User Friendly program is not designed for
short term results and has no gimmicks. We are confident that
once you see the User Friendly Dealer campaign, you will
agree that this is the opportunity to brand your organization
within your community as the way consumers want to do
business.
Our goal is to bring you the highest level of creativity and
professionalism which can not be duplicated by your
competition, and which will set you apart from any other
dealership in your marketplace. To witness this campaign first-
hand, we have made the process User Friendly. Simply go to
the User Friendly Dealer website at www.userfriendlydealers.
com and see for yourself the power of the User Friendly
campaign. Your interest in this program can be communicated
to us by yourself or your ad agency by going to the Contact Us
page on the User Friendly website or call us direct at 877-801-
8737. The User Friendly Dealer campaign is limited to one
exclusive dealer per cable zone. We are currently assigning
exclusive media territories and see you becoming a User
Friendly Dealer.

Team One User Friendly™
Launch Program
(User Friendly™ Dealers Only)
Congratulations on choosing the User
Friendly™ program! You are about to
experience a new, fresh, and effective
marketing campaign that is designed to create
new floor traffic in your dealership and bring in
a new kind of consumer, one that is ready to
buy and ready to experience the User
Friendly™ way of buying a car.
While you already know how to sell cars, it will
be important that you capitalize on the
campaign by using the very best techniques
and processes our research has shown to
create the highest closing ratios and the
maximum possible Finance and Insurance
income from those sales. We have condensed
the very best of these ideas into a two day
launch program that will not only prepare and
motivate your sales staff to handle those
customers but bring you an F&I selling system
specifically designed for the User Friendly™
dealer from the company that produced
Americas top performing F&I departments.
The following two day schedule is suggested
but can be modified to meet your schedule.
Day One:
9 AM to 10:30 AM Introductory meeting with
senior management. This meeting will explain
all of the facets of the sales training and F&I
processes and what management can do to
maximize sales and F&I income and manage
the program.
11 AM to 5 PM Complete F&I Training,
includes Americas top performing F&I process,
free software to print the F&I selling tool, and
User Friendly™ limited warranty and upgrade
service agreement training. (You will be
amazed at the immediate results, just in your
F&I profits).
Day Two:
8 AM to Noon- User Friendly™ Sales Training
with 1/2 of the sales staff.
1 PM to 5 PM- User Friendly™ Sales Training
with the second 1/2 of the sales staff.
Costs:
We have made arrangements for special User
Friendly™ pricing to bring George Angus from
Team One Group, the top dealer rated
Automotive F&I and Sales trainer in the
country, to your facility to conduct these live
two day events.